The Maldives is setting its sights on the UK’s most influential faith-based travel market. The International Halal Tourism Organization (IHTO) is officially opening registrations for Maldivian tourism stakeholders to join the national delegation at the Muslim Travel Show 2026, held at ExCeL London on February 7–8, 2026.
This is a premier opportunity for resorts, guesthouses, and service providers to showcase their offerings within the Official Maldives Stand.
Why This Show Matters for the Maldives
The Muslim Travel Show attracts over 20,000 affluent visitors and is held alongside the London Muslim Shopping Festival. For 2026, the data indicates a critical shift in traveler behavior that Maldivian stakeholders can capitalize on:
The Power of the British Muslim Pound: The UK Muslim community is one of the fastest-growing and highest-spending travel segments in Europe.
A "Home Away from Home": As a 100% Muslim nation, the Maldives holds a unique competitive advantage in providing authentic, faith-aligned hospitality that travelers from the UK are actively seeking.
Direct Engagement: Move beyond digital marketing and build face-to-face trust with families and high-net-worth individuals planning their 2026/2027 holidays.
Join an Elite Delegation
Byregistering to co-exhibit with IHTO, you will be joining a high-profile group of industry leaders already confirmed for the Maldives Stand, including:
IHTO (International Halal Tourism Organization)
- Maldives Hajj Corporation
- Sun Siyam Resorts Maldives
- Maafushi Islamic Tourism
Market Intelligence: Gain direct insights into the specific needs of the UK Halal travel market.
B2B Networking: Connect with specialized UK travel agents and influencers.
Brand Positioning: Align your brand with the global leaders of the Halal tourism movement.
Data Insights: What You Need to Know
High Return Rates : Halal-conscious travelers show 80% higher brand loyalty when their dietary and privacy needs are met.
Privacy is Luxury: There is a 35% increase in demand for "Secluded Luxury"—resorts that can guarantee 100% privacy for private villa pools and spa treatments.
Family-Centric Planning: Travel decisions in this segment are largely driven by multi-generational needs, favoring resorts with diverse halal-certified dining and prayer facilities.
Secure Your Space With
the global Halal tourism market projected to hit $300 billion by the end of 2026, the time to secure your position in this lucrative segment is now.
IHTO invites all interested Maldivian resorts, liveaboards, and agencies to register and ensure the Maldives remains the world’s leading Halal-friendly destination.